You have reached the website of Ian Morrison, author and futurist. Ian is an internationally known consultant and speaker specializing in the future of healthcare and the changing business environment. This website provides information about Ian, as well as his clients, books, editorials, and more.

Latest Editorials

Consumerism and Disruption: Lessons from Florida Blue

How a health insurer became consumer-friendly

Spotlight on Healthcare Costs

Q&A with author and healthcare futurist Ian Morrison

Rochester Revisited

An engaged business community in Rochester has guided the local health care organizations to join forces and lower costs.